



Amelie™ | Elegant Boho Striped Maxi Dress
20 Year Anniversary Sale Ends Today At 11:59PM:
Due to high demand, stock is very limited. If you can still press the ‘Add to Cart’ button, your size is still available to order.
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Flattering Deep V-Neck: Enhances your natural neckline while maintaining a chic, feminine edge
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Bohemian Striped Pattern: Playful yet refined, perfect for casual days or dressed-up evenings
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Airy and Relaxed Fit: Soft, loose silhouette offers comfort and ease without compromising on style
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Year-Round Versatility: Pair with sandals in summer or layer with boots and a belt in cooler seasons
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Lightweight Fabric: Drapes gracefully and flows with every movement, ensuring all-day wearability

Loved by Women Across the UK

20 Year Anniversary Sale – Effortless Confidence, Celebrated Together
This year, Lucy London celebrates a milestone that began as a simple mother-and-daughter dream — 20 years of timeless womenswear, quiet confidence, and everyday elegance.
What started as a shared passion for beautifully wearable pieces has grown into a brand embraced by women who value comfort, quality, and effortless style. Women like you.
To honour this journey — and to thank you for every order, every message, and every season you’ve shared with us — we’re celebrating with our most special Anniversary Sale yet.
For a limited time, enjoy exclusive anniversary savings across a thoughtfully curated collection designed to bring warmth, refinement, and ease to your wardrobe.
Lucy London is more than a brand.
It’s a family story, a growing community, and a shared appreciation for timeless style — made possible because of you.
Celebrate 20 years with us.
This moment belongs to all of us.
FAQ
Do you offer free shipping?
Yes, we provide free Premium shipping on our full collection. Shipping will be done with Royal Mail.
What is your refund policy?
We’re sorry to hear that you want to return your items. For more information on our return and exchange policies, please see our ''Return Policy'' page.
Please send an e-mail to info@lucy-london.com so we can assist you further.
How can I track my order?
Once your order is dispatched you’ll receive a tracking link via email or SMS. You can monitor every scan and every step until delivery.
How can I get in touch with you?
Email customer service: info@lucy-london.com
Send us a message and we will respond as soon as possible.
Please note that we do not offer customer service via Instagram and Facebook. Please send us an email. Multiple emails may cause processing delays.
Thank you!
Office hours:
Monday - Friday 09:00 - 17:00
Saturday - Sunday 10:00 - 17:00




