Buy 2, Get 10% Extra Off Buy 3, Get 15% Extra Off Buy 4+, Get 20% Extra Off

20 Year Anniversary Sale Ends Today

Thank you for being part of the Lucy London journey.

For nearly two decades, our mother-and-daughter brand has been dedicated to creating timeless womenswear designed for confidence, comfort, and effortless elegance.

To celebrate 20 years of style, quality, and family, we’re marking this special milestone with our biggest savings of the year:

Anniversary Extra Savings

  • 10% EXTRA OFF when you buy 2 items
  • 15% EXTRA OFF when you buy 3 items
  • 20% EXTRA OFF when you buy 4+ items

A thank you from us to you — for supporting our family brand and growing with us over the years.

With love,

Lucy London

359 products

Save 60%
Chalvessa | Flared Elegant TrousersChalvessa | Flared Elegant Trousers
Chalvessa | Flared Elegant Trousers Sale price£36.00 Regular price£89.00
+1
Save 80%
Chloe | Christmas Turtleneck Sweater
Chloe | Christmas Turtleneck Sweater Sale price£67.00 Regular price£334.00
Save 68%
Claire | Heart Print Ruffle Trim Pajama SetClaire | Heart Print Ruffle Trim Pajama Set
Claire | Heart Print Ruffle Trim Pajama Set Sale price£40.00 Regular price£125.00
+2
Save 68%
Clara | Comfortable Retro Wave
Clara | Comfortable Retro Wave Sale price£40.00 Regular price£125.00
Save 69%
Clara | Velvet & Satin GownClara | Velvet & Satin Gown
Clara | Velvet & Satin Gown Sale price£40.00 Regular price£129.00
Save 70%
Clarice | Midi DressClarice | Midi Dress
Clarice | Midi Dress Sale price£40.00 Regular price£134.00
Save 49%
CLAUDIA | Plush Soft SlippersCLAUDIA | Plush Soft Slippers
CLAUDIA | Plush Soft Slippers Sale price£45.00 Regular price£89.00
+2
Save 75%
Claudine | Sophisticated TopClaudine | Sophisticated Top
Claudine | Sophisticated Top Sale price£49.00 Regular price£196.00
+9
Save 48%
Colette | Everyday Elegance BlouseColette | Everyday Elegance Blouse
Colette | Everyday Elegance Blouse Sale price£63.00 Regular price£121.00
+2
Save 68%
Colleen Luxe | Pleated Comfort Top – Everyday ConfidenceColleen Luxe | Pleated Comfort Top – Everyday Confidence
Colleen Luxe | Pleated Comfort Top – Everyday Confidence Sale price£40.00 Regular price£125.00
+5
Save 29%
Colleen Sleeveless | Pleated Comfort Top – Confidence Without CompromiseColleen Sleeveless | Pleated Comfort Top – Confidence Without Compromise
+1
Save 68%
Colleen | Pleated Comfort Top - Everyday confidenceColleen | Pleated Comfort Top - Everyday confidence
Colleen | Pleated Comfort Top - Everyday confidence Sale price£40.00 Regular price£125.00
+4
Save 36%
Colleen | Pleated Comfort Top – Long Sleeve Edition. Everyday confidence.Colleen | Pleated Comfort Top – Long Sleeve Edition. Everyday confidence.
+4
Save 70%
Coralyeth | Elegant DressCoralyeth | Elegant Dress
Coralyeth | Elegant Dress Sale price£40.00 Regular price£134.00
+2
Save 69%
Corduroy Midi Dress with Double Chest PocketsCorduroy Midi Dress with Double Chest Pockets
Corduroy Midi Dress with Double Chest Pockets Sale price£40.00 Regular price£129.00
+1
Save 68%
Cristal™ Elegant DressCristal™ Elegant Dress
Cristal™ Elegant Dress Sale price£40.00 Regular price£125.00
+1
Save 80%
Daenerys | Sophisticated TopDaenerys | Sophisticated Top
Daenerys | Sophisticated Top Sale price£40.00 Regular price£201.00
+1
Save 68%
Daisy | Chic Turtleneck
Daisy | Chic Turtleneck Sale price£40.00 Regular price£125.00
Save 62%
Daisy | Elegant CoatDaisy | Elegant Coat
Daisy | Elegant Coat Sale price£67.00 Regular price£178.00
+1
Save 72%
Daphne - Stylish Trendy SetDaphne - Stylish Trendy Set
Daphne - Stylish Trendy Set Sale price£40.00 Regular price£143.00
+1
Save 46%
Delina | Geometric Comfort Blouse - Effortless & FlatteringDelina | Geometric Comfort Blouse - Effortless & Flattering
Delina | Geometric Comfort Blouse - Effortless & Flattering Sale price£63.00 Regular price£116.00
Save 46%
Delyse | Relaxed Elegance Blouse – Flows Beautifully, Flatters EffortlesslyDelyse | Relaxed Elegance Blouse – Flows Beautifully, Flatters Effortlessly
Save 66%
Denise | Cozy Pink Plaid Knit CardiganDenise | Cozy Pink Plaid Knit Cardigan
Denise | Cozy Pink Plaid Knit Cardigan Sale price£45.00 Regular price£134.00
Save 68%
Denise | Relaxed V-Neck Polka Dot BlouseDenise | Relaxed V-Neck Polka Dot Blouse
Denise | Relaxed V-Neck Polka Dot Blouse Sale price£40.00 Regular price£125.00

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20 YEAR EXPERTISE

For over two decades, we’ve helped women feel elegant, confident and beautiful.

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