Buy 2, Get 10% Extra Off Buy 3, Get 15% Extra Off Buy 4+, Get 20% Extra Off

SETS

EVERYDAY ELEGANCE JACKETS

TWO PIECE SETS

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MAXI DRESSES

SHIRTS

TURTLENECKS

DRESSES

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SLEEVELESS MIDI DRESSES

TROUSERS

BAGS

20 Year Anniversary Sale Ends Today

Thank you for being part of the Lucy London journey.

For nearly two decades, our mother-and-daughter brand has been dedicated to creating timeless womenswear designed for confidence, comfort, and effortless elegance.

To celebrate 20 years of style, quality, and family, we’re marking this special milestone with our biggest savings of the year:

Anniversary Extra Savings

  • 10% EXTRA OFF when you buy 2 items
  • 15% EXTRA OFF when you buy 3 items
  • 20% EXTRA OFF when you buy 4+ items

A thank you from us to you — for supporting our family brand and growing with us over the years.

With love,

Lucy London

359 products

Save 66%
Elowen – Elegant High-Neck Asymmetrical Maxi DressElowen – Elegant High-Neck Asymmetrical Maxi Dress
Elowen – Elegant High-Neck Asymmetrical Maxi Dress Sale price£40.00 Regular price£116.00
+1
Save 68%
Elsa | Blouse – Confidence in Every CurveElsa | Blouse – Confidence in Every Curve
Elsa | Blouse – Confidence in Every Curve Sale price£40.00 Regular price£125.00
Save 66%
Emilia | Soft Knit Maxi DressEmilia | Soft Knit Maxi Dress
Emilia | Soft Knit Maxi Dress Sale price£49.00 Regular price£143.00
Save 68%
Emily - Luxury Floral Maxi DressEmily - Luxury Floral Maxi Dress
Emily - Luxury Floral Maxi Dress Sale price£40.00 Regular price£125.00
Save 60%
Emma™ Violet Bloom Midi Dress
Emma™ Violet Bloom Midi Dress Sale price£40.00 Regular price£101.00
Save 69%
Emmie Elegant Two-Piece SetEmmie Elegant Two-Piece Set
Emmie Elegant Two-Piece Set Sale price£45.00 Regular price£147.00
+1
Save 60%
Erin™ Pastel Blossom Midi Dress
Erin™ Pastel Blossom Midi Dress Sale price£40.00 Regular price£101.00
Save 68%
Eunice | 3-Piece Sleepwear SetEunice | 3-Piece Sleepwear Set
Eunice | 3-Piece Sleepwear Set Sale price£40.00 Regular price£125.00
Save 77%
Eva - Herringbone Knit SweaterEva - Herringbone Knit Sweater
Eva - Herringbone Knit Sweater Sale price£54.00 Regular price£232.00
Save 80%
Eva | Abstract Circle Color Block Art
Eva | Abstract Circle Color Block Art Sale price£67.00 Regular price£334.00
Save 68%
Evangeline™ Contemporary SetEvangeline™ Contemporary Set
Evangeline™ Contemporary Set Sale price£49.00 Regular price£152.00
+3
Save 70%
Evelyn | Cozy Pink Cable Knit SweaterEvelyn | Cozy Pink Cable Knit Sweater
Evelyn | Cozy Pink Cable Knit Sweater Sale price£40.00 Regular price£134.00
Save 60%
Eve™ Geometric Midi Dress
Eve™ Geometric Midi Dress Sale price£40.00 Regular price£101.00
Save 66%
Faye | Soft Pink V-Neck Sweater in Relaxed Fit
Faye | Soft Pink V-Neck Sweater in Relaxed Fit Sale price£45.00 Regular price£134.00
Save 60%
Faye™ Sunset Midi Dress
Faye™ Sunset Midi Dress Sale price£40.00 Regular price£101.00
Save 46%
Fern | Relaxed V-Neck Blouse – Timeless Style, Effortless ComfortFern | Relaxed V-Neck Blouse – Timeless Style, Effortless Comfort
Fern | Relaxed V-Neck Blouse – Timeless Style, Effortless Comfort Sale price£63.00 Regular price£116.00
Save 67%
Fiona | Elegant Flowing Midi Dress
Fiona | Elegant Flowing Midi Dress Sale price£40.00 Regular price£121.00
Save 66%
Flora - Modern Floral Midi DressFlora - Modern Floral Midi Dress
Flora - Modern Floral Midi Dress Sale price£45.00 Regular price£134.00
Save 70%
Flora | Botanical Maxi DressFlora | Botanical Maxi Dress
Flora | Botanical Maxi Dress Sale price£40.00 Regular price£134.00
Save 68%
Florence | Lovely Floral Turtleneck Sweater
Florence | Lovely Floral Turtleneck Sweater Sale price£40.00 Regular price£125.00
Save 68%
Florise | Everyday Elegance Blouse – Soft, Breathable & FlatteringFlorise | Everyday Elegance Blouse – Soft, Breathable & Flattering
Florise | Everyday Elegance Blouse – Soft, Breathable & Flattering Sale price£40.00 Regular price£125.00
+2
Save 65%
Frances | Vintage Floral Turtleneck Sweater
Frances | Vintage Floral Turtleneck Sweater Sale price£45.00 Regular price£129.00
Save 69%
Giulia Hooded Toggle CoatGiulia Hooded Toggle Coat
Giulia Hooded Toggle Coat Sale price£45.00 Regular price£147.00
Save 70%
Giulia™ | Leather Shoulder BagGiulia™ | Leather Shoulder Bag
Giulia™ | Leather Shoulder Bag Sale price£40.00 Regular price£134.00
+1

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20 YEAR EXPERTISE

For over two decades, we’ve helped women feel elegant, confident and beautiful.

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